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— Pink/Orange (7 Lanes), Testing, Jaq Chartier, 2018

Trend Forecasting

Selected Work

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Fashion forecasting is like reading the world's pulse, searching for the stories behind what we wear. It’s not about crystal balls or magic—it’s about intuition, curiosity, data, and a deep understanding of cultural shifts beyond your own perspective. It requires being open to the unexpected...and expecting it. It’s asking, What sparked this trend? Why now? and Where will it take us next?

As a freelance fashion trend analyst, I dive into society's undercurrents, connecting the dots between everything from art to technology to wellness and beyond. Fashion is a reaction to everything around us. I can't predict the future, but I can paint a vivid picture of what’s to come based on research and analysis. This is storytelling at its most visionary, turning whispers of the zeitgeist into tomorrow’s reality.

Explore my work. . .
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THE ASK

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Weave stories about what we wear through research and analysis, exploring how fashion trends emerge, why they resonate, and what they reveal about our world.

EXPERIENCE

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2

Internships

150+

Clients presented to

KEY SKILLS

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TREND ANALYSIS

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COLLABORATION

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COPYWRITING

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GOOGLE SUITE

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RESEARCH

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RETAIL INSIGHTS

— Cindy Ngo, vulnerability is what makes us human, 2019

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Everything is connected

— Painted figurines, evemodel-us, Ebay

PROJECTS

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Seasonal Forecasts

Support narrative-led macro forecasts through research into cultural, artistic, and technological drivers, and develop cohesive color stories.

Retail Overviews

Curate monthly reports on key retail trends across Women’s, Young Contemporary, and Denim, and develop seasonal lookbooks.

Trade Show Recaps

Analyze trend insights from international fashion trade shows across the Spring/Summer and Fall/Winter circuits.

Trend Bites

Capture buzz-worthy retail movements, from collection drops and brand launches to commercial collaborations.

Shopping Guides

Highlight boutique offerings in fashion hubs (e.g., Paris, London, Miami).

Ad Campaign Summaries

Compile directional fashion campaigns to confirm and project trends.

— D REPUBBLICA, The Fashion Issue, Vol. II, Paolo Roversi & Robbie Spencer, 2024

SAMPLE

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COLLABORATION

Collaboration, both direct and indirect, is essential to trend capture. Working on a small team allows for closer-knit partnerships and opportunities for professional exploration.

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Forecasting is a practice of tracing patterns between past, present, and future, translating them into compelling stories that resonate with the spirit of now. 

TAKEAWAYS

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Real-time Trend Tracking

Editorial Copywriting

Trend Callouts from Directional Retail Brands

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